Experience Design

Deliver tomorrow’s digital experiences today

Delivering exceptional user experiences has become a crucial market differentiator for enterprises wanting to ensure faster customer acquisition and better retention. However, the inability to incorporate new-age UX design strategies that meet business objectives often limits enterprises from delighting customers.

Nous’ digital experience expertise leverages design strategies that link data to design, systems to stories and insights to outcomes to drive value across digital touchpoints.

Services

UX Strategy

UX strategy

  • Design structure
  • Design frameworks
  • UCD methodology
  • Ongoing measurement and analysis
UX Design

UX design

  • Information architecture
  • UX standards definition
  • Journey mapping
  • Prototype development
  • Wireframing
Evaluation

Evaluation

  • Heuristic (Usability)
  • Accessibility
  • Internationalization
  • Web benchmarking
  • Browser compatibility
User Research

User research

  • Focus groups
  • A/B testing
  • Contextual inquiry
  • Usability test
  • Surveys

Why Nous

Certified usability analysts and information architects

Experience design for IoT and mobile

Design thinking based frameworks

Expertise in PET design frameworks

Whitepaper - Creating positive customer experience in banking

Understand the evolving behavior and preferences of customers in the banking sector and learn about the various elements needed to deliver outstanding experiences to banking customers.

Learn more »

Webinar - Inclusive design and ADA

Learn about the benefits of ensuring website accessibility and the best practices, rules, and regulations that businesses need to follow to build ADA-complaint websites.

Watch now »

Case Study - Credit evaluation and appraisal system

Learn how we enabled a leading corporate bank to develop a credit evaluation and appraisal system to help them enhance efficiency and reduce turnaround time.

Learn more »

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