Huge amount of data is generated from several points in the supply across the supply chain. Besides, customer touch points such as kiosks, online shopping cart, mobile shopping and more contribute to the existing data. It’s very necessary that a meaningful information is deduced out of this huge data which facilitates retailers to strategize their business operations and maximize profits. Analyzing such data will help in identifying emerging buying trends which helps in categorizing products by various parameters such as price, season, geography, and so on.
Nous’ services on Analytics help Retail companies to analyze customers and their buying patterns across several channels and geographies. We help in analyzing the products and transaction that occur at multiple channels. Additionally, we analyze data that are obtained by integrating multiple touch points such as POS, warehouse management systems, CMS, ERP and so on.