User Experience

Enabling Retailers to create an Engaging Shopping experience

Retail industry consits of billions of customers who are multi faceted and diversified. Its mandatory for any retailer to keep their customers happy and interested through their appealing user interfaces, both online and brick and mortar. Omni channel retailing has brought both online and in-store retailing together. This has posed a great challenge to the retailers to provide an engaging shopping experience to its wide range of customers.

Nous’ dedicated center of excellence on UI/UX has facilitated its retail custoemrs in achieving appealing user interface with rich visual designs and high usability. We have been successful in modernising legacy online shopping websites to responsive websites with attractive visuals to keep customers engaged and delighted. We are also experienced in providing persuausive designs which takes care of emotions and behaviour of customers.

UI/UX engineering

Enhance shopping experience through innovative and exciting User interfaces

Nous User Experience Development practice with its user centric design approach and in-house developed frameworks incorporates UX design and development activities into all stages of the application development life cycle ensuring best in class experience.




UI design and development services

Comprising of Certified Usability Analysts experienced in User Centered Design (UCD) Methodology, Nous has been successful in delivering UI projects with rich visual designs with simple navigation options for end users. Persuasive design, emotional triggers and trust factors are few of the highlighting features of our UI/UX services which were appreciated by our renowned customers.

UX consulting in retail industry

Nous comprised of UX certified consultants who is well versed in providing consulting to the clients. Our consulting services are deduced out of the detailed discussions with stakeholders and end users. Our expert consultants perform in depth technical and functional analysis and come up with various artefacts such as information architecture, intuitive designs and so on.

UX testing services

With the invent of new UI/UX designing, it’s very mandatory that those designs need to tested efficiently by experts to achieve best results. Nous has developed many in-house automation tools and frameworks through which the UI designs are tested efficiently at the different stages of Multi-device, Multi-browser testing are few areas which are essential to cope up with emerging UI/UX trends

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